Welcome to Pink Dreams Inc.
Pink Dreams Inc. is a globally recognized Creative Agency headquartered in Toronto, with activations in Los Angeles and Toronto, that specializes in elevating your brand and building your community so that your Pink Dreams become a reality.
A message from our Founder and CEO, Jennifer Ettinger
I'M JENNIFER ETTINGER
...wife, mother, dual citizen (An American Girl from Cleveland, OH that lives in a Canadian world; Toronto, Ontario), and lover of all things pink!
I've taught your favorite brands and entrepreneurs to use a "holistic" social approach to grow their communities and true connections.
I am honored to be an award-winning strategist, featured in PlayBack, Medium, Thrive, Huff Post, and Fast Company, and a two-time Cover Story Feature with Optimyz Magazine.
My most profound passion is leading both sides of my business from the perspectives of holistic health & holistic leadership.
Meet the Team
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Jennifer Ettinger
CEO of Pink Dreams Inc. Social PR Strategist and Correspondent Jennifer Ettinger is Canada’s first Social Media Correspondent and a globally-connected powerhouse. An American-Canadian growth hacker, she’s a dual social citizen who’s built her profile and that of the brands she’s worked with organically, and authentically. A member of some of the most influential social media incubators and collaborators, including the Twitterati, she has built a reputation for creating true, amplified brand awareness across social media channels. You may recognize Jennifer from her role covering premieres, launches, campaigns, Up Fronts and Red Carpet events including the Golden Globes and Oscars. In her vast career Jennifer has also covered red carpet events for Vanity Fair Social Club, as well as corresponding for ET, Insider, and Access Hollywood. For brand launches and VIP events she rallies the collective power of her global network to create national and international awareness across a variety of markets and interest groups. The broad reach of her network surpasses the ROI of traditional advertising and promotions, generating true engagement and on-going interest in a brand or event, beyond the traditional social media mindset of broadcasting posts and content. Her content is curated, focused on visual story-telling and true engagement with intended audiences across multiple channels. Jennifer’s strong North American content amplification team is composed of a dynamic group of Social Media strategists, community managers, event correspondents, story-tellers, content-creators, instructors and more. Their reach spans major markets and verticals. Members provide multilingual correspondence, including in Chinese, French and Spanish. |
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Alanna Fairey
Community Liaison Strategist Social PR Correspondent Alanna Fairey is a dynamic fashion content editor for the Commonwealth Fashion Council, based in England. With over a decade of experience in media, Alanna has interviewed prominent figures like Justin Trudeau, while also reporting from Washington for the prestigious Presidential Inauguration and the Women's March in 2017. A true fashion enthusiast, Alanna has covered and attended London Fashion Week, where she immersed herself in the world of style and creativity. In addition to her editorial expertise, she has proven her versatility as a freelance PR and personal branding expert. Alanna's passion for fashion extends beyond the written word, as she has also dabbled in the realms of styling and content creation, showcasing her innate creativity and eye for aesthetics. Her work has been featured in publications such as The Kit, HOLR Magazine, Annex Business Media, and more. Dividing her time between Toronto and London, Alanna embraces the global aspect of the fashion industry and stays on the pulse of international trends. With a proven track record of excellence, she continues to make an impact on the world of fashion media, inspiring others with her dedication and passion for her craft. |
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Nicole O'Brien
Strategist Social PR Correspondent Nicole has been in the social media industry for six years, working on CTV daily talks shows like The Marilyn Denis Show, etalk and The Good Stuff with Mary Berg. Along with a career in social media, Nicole is also a fitness instructor, specializing in Pilates. |
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Vernon Chang
Legacy Member, Pink Dreams Inc. Senior Social Correspondent My name is Vernon Chang aka @MoVernie. I was born in Hong Kong, China but have been calling Toronto, Canada my "Home Sweet Home" since I came here at a young age of 9 years old. I speak, read and write fluent English & Cantonese. Although I am based in Toronto, Canada, I am ALWAYS on the MOVE, travelling around the world to explore, experience, enjoying every moment what this planet has to offer. As a LifeStyle Content Creator, I generate content in the following categories: Lifestyle; Travel & Tourism, Entertainment; Fashion; Music; Automotive, Food & Drinks, Sports & Charity. I am a passionate individual with a creative mind. Most importantly, loyalty and staying humble are dear to my heart. I am grateful and thankful to work with amazing brands/products/services and sharing my authentic content & INFO with my loyal followers. I luv interacting with everyone and sharing my experience with them. I live in a community that is multi-cultural, diverse and everyday, I hope for peace & luv and with people respecting each other and living in harmony. I am proud of who I am and I will continue to work hard to make a positive impact and contribution to our society. |
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Erica Dunn
Content Creator - Designer Erica Dunn joins Pink Dreams as a content creator designer. Outside of Pink Dreams, Erica is a seasoned professional with a decade of experience in social media marketing, web design, and content creation. With degrees in Social Media and Viral Marketing, Erica has honed her skills to become an expert in crafting compelling online presences for various brands and businesses. Beyond her digital expertise, Erica is the proud owner of Dunn Right Sauce, a small-batch craft BBQ sauce company based in New Brunswick. Her entrepreneurial spirit and dedication to quality have made Dunn Right Sauce a local favorite, known for its unique flavors and artisanal approach. Through her dual passions for digital marketing and culinary craftsmanship, Erica continues to make a significant impact in both fields. |
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Garrick Estick - Garrick the DJ
Core Legacy Member - Senior Social Media Correspondent Garrick Estick, a well-known DJ in Toronto, has been recognized for his exceptional talent and vibrant presence in the music scene. A core legacy member of Pink Dreams, Garrick has been with the organization since its inception, contributing significantly as a senior social media correspondent. Despite facing a challenging spinal cord injury, Garrick has emerged as a resilient rehabilitation warrior. His journey of determination and strength has transformed him into a passionate advocate for accessibility. Garrick's dedication to raising awareness about accessibility issues in the Greater Toronto Area has garnered attention, including interviews on CP24. Garrick's inspiring story and commitment to making a positive impact resonate with many, and he continues to use his platform to advocate for change and inclusivity. |
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Sarah Holmes
Core Legacy Member - Senior Social Media Correspondent Formally our Communications Manager, Sarah has been a part of the Pink Dreams community for three years! She is passionate about bringing people together and is inspired by the Pink Dreams community’s kindness, dedication, and talent. Sarah received her Master of Arts in History from the University of Toronto and loves travelling and exploring the history of different countries. In her spare time, Sarah teaches ballet, yoga and meditation, and loves to spend time outdoors with her friends and family. |
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Shelley Lundquist
Core Legacy Member, Pink Dreams Inc. Shelley Lundquist is a core Legacy member of the Pink Dreams team, catalyst, speaker, and adventure seeker who excels as a self-mastery and success coach, known for her dramatic flair. Throughout her career in public relations as a business development specialist, Shelley discovered her passion for helping others achieve their dreams while pursuing her own. With over a decade of social media experience, she brings strategies that boost brands, creating more clarity, more impact, and more fun. As a best-selling author, Shelley's writing is marked by her renegade style, classic integrity, and unabashed authenticity. A true Sagittarian adventurer, she loves teaching, traveling, and embracing the wisdom from every person she encounters, understanding that every moment has something to teach us if we're willing to pay attention. |
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