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Hello, and Happy New Year to you! I love seeing everyone post their word for the year and share their excitement about the possibilities of new beginnings. With that being said, I am seeing a lot of SM experts pointing out what is wrong with your socials. From taking the wrong type of photos - "selfies are unprofessional" to receiving criticism or fear tactics in my inbox, that agency X can "fix" my socials. The truth is I built my business on selfies and raw, imperfect content. Furthermore, I believe you must do what FITS YOUR STYLE. What feels right to you? At the end of the day, genuine content is the conduit towards human connection. Insight/Metrics company, *Emplifi, declares the word of the year is authenticity. So, I will encourage you, if my suggestions resonate, to block out all of the noise on social. Get your strategy and systems in place, then showcase your beautiful, unique self. What is essential is to have an understanding of the trends that are being given priority on social platforms. Here is our free download social snapshot to help you gain a better understanding of the platform priorities and updates/changes. Questions? Reach out! Here are our social handles and calandarly link.
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