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Be Authentic: 2023 Social Snapshot

2/5/2023

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Hello, and Happy New Year to you!
 
I love seeing everyone post their word for the year and share their excitement about the possibilities of new beginnings. 
 
With that being said, I am seeing a lot of SM experts pointing out what is wrong with your socials. From taking the wrong type of photos - "selfies are unprofessional" to receiving criticism or fear tactics in my inbox, that agency X can "fix" my socials. 
 
The truth is I built my business on selfies and raw, imperfect content. 
 
Furthermore, I believe you must do what FITS YOUR STYLE. 
What feels right to you? At the end of the day, genuine content is the conduit towards human connection.  
 
Insight/Metrics company, *Emplifi, declares the word of the year is authenticity.
 
So, I will encourage you, if my suggestions resonate, to block out all of the noise on social. 
 
Get your strategy and systems in place, then showcase your beautiful, unique self. 
 
What is essential is to have an understanding of the trends that are being given priority on social platforms. 
 
Here is our free download social snapshot to help you gain a better understanding of the platform priorities and updates/changes.


    2023 Social Snapshot

DOWNLOAD

Questions? Reach out! 
 
Here are our social handles and calandarly link.
BOOK A CALL
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At Home with Jen - Rafferty Vogt - Episode 2

6/22/2020

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Rafferty Vogt, son of "Richard from Texas" of 'Eat Pray Love' tells his story of enlightenment to Jennifer Ettinger in another episode of "At Home With Jen."
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At Home with Jen - The son of "Richard from Texas," Rafferty Vogt - Episode 1

6/18/2020

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Have you ever read a book that transforms your life? Yellowed paper and dog eared from all of the years of reading?

For me, that book is EAT PRAY LOVE by Elizabeth Gilbert.

I wrote an essay about the book in 2015:
I didn't divorce, change my career, or live in an ashram. I did thanks to the wisdom of EPL was to find within myself a higher spirituality thanks to "Richard from Texas, so eloquently shared by the brilliance of Elizabeth Gilbert.

I have spent over 22 years on the teachings of self-awareness, spirituality, and my inner child, seeking peace within and also to gain a higher level of consciousness while dealing with the raw existence of real life.

Like a "light bulb switch, Richard's mindset was the electric conductor that I needed to gain a new understanding of myself and the real meaning of LOVE.

My copy of Eat Pray Love is worn, dogeared to the pages that are my "go-to" when I feel my level of consciousness is "low," and my ego is out of sync.

Like most human beings, I have experienced pain that is like an old war wound. The scar has faded, but the moment I focus on its shape, the emotions come rushing in, like watering breaking through a dam. They are strong, ever so powerful, and can take over my rational mind. That is when I return to my book and its message to combat the inner war within my soul.

As Richard from Texas would say, " If you could clear out all of that space in your mind that you're using to obsess, you've had a vacuum with a doorway. And you know what, the universe would do with that doorway? Rush in! God would rush in! Fill you with more love than you ever dreamed of.

I read and reread this quote as a lifeline mantra when I need an SOS. I am allowing God to rush in, cleaning that headspace that has been filled with pain, remorse, and regret. I envision a powerful ray of orange and yellow light, flooding my body and soothing my pain. I feel love like I never dreamed of. For that moment of clear consciousness, I am high, transparent, and light. Full of joy & hope.

I aspire to daily practice. Of surrendering these thoughts and just letting go. I ask God to free me from my emotional shackles. It is like a mental marathon: I have to train, feed my mind to stay on this enlightened path. As Richard would say, You want to get to the castle; you need to swim the moat."

"You need to learn how to select your thoughts the same way you select your clothes every day. This is a power you can cultivate. If you want to control things in your life so badly work on the mind. That's the thing you should try to control." - Elizabeth Gilbert

I would later post an image of my loved book on Instagram, hailing the brilliance of Richard From Texas. Years later, the post was tagged. It turned out to be the wife of Richard's son - Rafferty Vogt. I was thrilled to connect with Rafferty & his wife! I wanted him to know his dad changed my life.

We connected thanks to the power of Mela and social media! I asked for an interview. He graciously said yes. Rafferty is a yogi and has his own compelling journey to share. Richard has passed, but his legacy lives on through his "one-liners." I hope you enjoy this two part series 
#AtHomewithJen as Rafferty shares his light and his father's wisdom.
​Jennifer Ettinger
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Join Me For a Virtual Book Club On TalkShopLive

6/17/2020

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How Trevor Romain's Book, "Connecting With Kids In A Disconnected World", Helped Me
TalkShopLive Jennifer Ettinger and Trevor Romain
WATCH HERE
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At Home with Jen: A Conversation with Rebecca LeClaire, Marketing Expert

5/10/2020

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Rebecca and I have worked alongside one another for 16 years. She started as my Brand manager and blossomed into her own full-service media agency @startuptosuccessmc. She suggested we bring back my newsletter, and within 10 minutes of sending out, I had an invitation for a brand collaboration and a sale!

Have a listen as Rebecca shares her “top tips” for moving your business forward through unsettling times.

https://www.startustosuccessmc.com
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At Home with Jen - A conversation with Stephanie Nassis

5/9/2020

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Meet Stephanie Nassis, a Canadian police officer for 20 years; her current role is in the wellness unit for member wellbeing, also part of critical incident response and peer support.
​@stephanienassis⁣

She is recently certified with the FBI National Academy as an Officer Resilience Instructor, trained in Quantico Virginia.⁣

Stephanie shares her guidance and resources for those struggling with 
Covid-19 Stress.

I hope this conversation is useful to many.⁣
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At Home with Jen: A conversation with entertainer Jennifer Candy

5/7/2020

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Welcome to another episode of #AtHomewithJen.⁣ ⁣ You will recognize my next guest immediately from her signature smile and warm energy - it is in her DNA! Meet Jennifer Candy. @therealjencandy ⁣ Jen Candy is a "Self-Proclaimed," Entertaining Entertainer. She is also the creator of the series #CouchCandy. ⁣ ⁣ When I first met Jennifer, her eyes sparkled, and her smile lit up the room. ⁣ I immediately felt comfortable and connected, dispelling any celebrity stigma.⁣ ⁣ Her Instagram posts bring laughter and wisdom:⁣ "Stay Calm, Be Smart, Be Kind, and wash your hands."⁣ ⁣ I thought, who is the perfect person to lead us to some comedic and kindness relief? That would be Jen, of course!⁣ ⁣ Let's hear from Jen. :) as to how we can find Happiness and Humour during Challenging Times.⁣

"Laughing is incredibly contagious," According to Professor Robert Provine. Sharing laughter is one way to bring joy into difficult situations. - PSYCHOLOGY TODAY March 23, 2020⁣ ⁣
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At Home with Jen: A Conversation with Fitness and Wellness Expert, Eva Redpath

5/6/2020

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My Guest @evaredpath needs no introduction; She has built a healthy Instagram following showcasing her various areas of expertise in the wellness and fitness arenas. ⁣ ⁣ Have a listen and learn as Eva shares her 4 pillars for Optimum Health and well-being. ⁣ ⁣ As a single woman going through COVID in her home alone, Eva had the vision for a on-line Zoom community and created the Collective. In a short period, she has cultivated a community of women coming together weekly to share and unite during challenging times.⁣ ⁣ Enjoy! ⁣
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At Home with Jen: Conversation with Actor and Energy Dojo Jason Blicker

5/5/2020

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Meet one of my favorite people in the entertainment industry, @jasonblicker. Jason Blicker is an actor and producer. You will recognize Jason from his role as "Todd" on the Jann Show.⁣

I met Jason on the set of Jann Arden's show, but we bonded through social media and good energy!

In addition to his extensive acting portfolio, Jason is known as the "The Energy Dojo," creator of " Infinite Energy Flow.⁣”

Let's learn from Jason about the Power of Energy and how to bring it into your life!⁣ ​
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At Home with Jen: Conversation with Celebrity Chef Claudio Aprile

4/30/2020

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In this episode, Chef Claudio Aprile @claudioaprile1 shares his practice of Savouring Each Moment; through the Art of Being Present, along with his powerful approach towards mindful eating."

Enjoy!

Harvard University research shares certain nutrients in food that have been shown to reduce anxiety and raise our serotonin levels and dopamine. This feel-good neurotransmitter contributes to our feeling of happiness and well-being. For a list of choice food selections, please visit: 
Eating during COVID-19: Improve your mood and lower stress - Harvard Health
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